What is Turn It On?
In a digital world drowning in freebies, Turn It On emerges as a breath of fresh—and profitable—air. This is not just another lead generation course. It’s a paradigm shift. A full-blown system engineered to help marketers, creators, and even total beginners flip the traditional funnel script on its head.
Instead of giving away endless PDFs that wind up in spam folders, Turn It On teaches a smart, AI-powered method called Pay-To-Prospect. The concept is simple: instead of attracting freeloaders with free downloads, why not charge a small fee for high-value micro-products… and build a list of buyers instead?
With this system, you’re not chasing cold leads—you’re collecting cash and qualified prospects in one smooth move. Whether it’s a $7 cheat sheet, a $9 toolkit, or a $17 mini-course, Turn It On equips you to package, price, and launch irresistible lead magnets that do more than generate leads—they generate revenue.
At its core, Turn It On is a comprehensive training suite. It shows you how to:
- Use AI to create results-driven lead magnets in record time
- Monetize them with micro-offers
- Automate your funnels with zero tech overwhelm
- And grow your list without sacrificing profitability
Turn It On OTOs:
FE – Turn It On – $11.50
- Step-by-step training to create paid lead magnets that convert
- A vault of done-for-you templates, email swipes, and funnel copy
- Plug-and-play AI prompts to generate reports, cheat sheets, quizzes, videos, and more
- Your own Custom GPT that builds your lead magnet and funnel FOR you
- The Pay-To-Prospect Playbook showing how to get paid while growing your list
- The Quick Start Cheatsheet to go from idea to income in just a few hours
Plus these valuable FREE BONUSES:
- 101 Lead Magnet Ideas
- Fast Funnel Fixes
- The 3-Day List Builder Challenge
OTO1 – Turn It On Upgrade – $17.12
A Done-for-You Welcome Email Sequence
Use this to instantly build trust and get subscribers to open, click, and buy from day one.
- Editable emails written from scratch
- Introduces your brand, builds trust and credibility, and pitches your product
- Plug-and-play friendly – easily customizable with AI
- No more “what do I write next?” Just tweak the links and launch
Two Plug-and-Play List-Building Challenges
These aren’t just lead magnets – they’re lead activators.
Each 5-day challenge includes:
- Daily prompts (ready to email or post)
- Quick actions your audience can complete
- A built-in pitch to your micro offer
Both are beginner-friendly and built to turn attention into action.
Two Ready-to-Sell Ebooks
Written from scratch and ready to profit from.
- Sell them, use them as bonuses, or offer as premium lead magnets
- Comes with full commercial use
- Includes:
- A polished, formatted PDF
- Editable text for rebranding
- DFY covers
- Put your name on them and start making money today
3 Valuable Bonuses!
To help you make the most of this value-packed package, you also get:
- The 30-Day Email Nurture Sequence
- 7 Subject Line Formulas That Practically Guarantee Opens
- 7 Ways To Use AI To Create Lead Magnets (that you might not have thought about)
All of this comes with your instant download of the Turn It On Pro Pack!
OTO2 – Digital Goldmine – $17.69
- Easy to follow training
The full Digital Goldmine course in easy to follow, PDF format packed with insider secrets, screenshots, strategies, and step-by-step instructions so you can’t go wrong. - DFY Prompts & Checklist
Done For You prompts and checklist so you can start taking action fast. - Bonuses!
You also get BONUS extra templates, a Case Study and lesson so you can really get insane value from this!
OTO3 – Digital Goldmine Upgrade – $17.96
- The $197 Product Blueprint: Learn the step-by-step method to package and sell high-ticket products that customers can’t resist.
- Evergreen Profit Machine: Discover how to create digital products that keep selling year after year with minimal updates.
- The 75% Affiliate Magnet Formula: Attract top affiliates who drive unstoppable traffic and sales without upfront costs.
- One Funnel to 2X Sales: Optimize your sales funnel with upsells, downsells, and price strategies that turn buyers into raving fans.
- AI-Powered Product Creation: Leverage AI prompts to brainstorm, validate, and refine product ideas in minutes, not weeks.
- Automate and Scale While You Sleep: Set up systems that sell, support, and scale your business with little manual effort.
- The WarriorPlus Success Roadmap: Follow proven steps to dominate WarriorPlus and turn every product launch into a cash machine.
- From Invisible to Authority: Position yourself as a trusted expert who customers and affiliates flock to for guidance.
- Unlock the Affiliate Goldmine: Build lasting relationships with affiliates who drive growth and sales 24/7.
- Repackage for Revenue: How to turn your existing products into new, irresistible offers that skyrocket your income.
OTO4 – Quick Course Cashflow – $23.94
- Step by step lessons & emailsYour training delivered in bite-sized modules and lessons that you can put into action right away along with email examples delivered to your inbox as a demo email course so you can see how it’s done
- DFY Prompts, Workbook & TemplatesPrompts (for both you and AI), Workbook and Templates so you can consolidate your learning and start taking action fast
- Comprehensive Training PDFComprehensive PDF training covering everything you need to know to make this work for you with or without AI along with all the Resources you could ever need to succeed…and those invaluable FREE BONUSES
OTO5 – Quick Course Cashflow Upgrade – $25.71
You Also Get A Customizable 30-Day Email Course Template. You’ll receive fully fleshed-out email courses on the most in-demand topics, delivered in Word and ODT:
- Mastering Habits for Entrepreneurial Success: Help your audience develop powerful habits that drive their success in business and life.
- Content Creation & Social Media Mastery: Guide your students through the process of building a strong online presence with engaging content and strategic social media use.
- Time Management & Maximizing Productivity: Equip your audience with the tools and techniques to take control of their time and achieve more in less time.
Why It Works
The death of the freebie funnel is no exaggeration—it’s a well-documented digital reality. Once upon a time, giving away a checklist or a PDF was enough to grow a list. Today? Not so much.
We live in the age of content overload. Prospects no longer value “free.” Their inboxes are graveyards of unused lead magnets. The open rates are low. Click-throughs? Even lower. The ROI of traditional funnels has all but vanished for most solopreneurs and digital marketers.
Here’s where Turn It On flips the switch.
The Pay-To-Prospect approach triggers an important psychological shift: when people pay, they pay attention.
Even a $5 price tag sets a different tone. It elevates the perceived value of your offer and filters out the window shoppers. Suddenly, you’re not just some marketer with a freebie. You’re an authority—a provider of premium content that delivers fast wins.
More importantly, buyers behave differently. They engage. They click. They open emails. They trust you. Why? Because they’ve already made a micro-investment. And that trust lays the groundwork for bigger offers down the road.
Turn It On doesn’t just teach you to build a list—it teaches you to build a business, one paid subscriber at a time.
Pros and Cons
Like any system, Turn It On isn’t a magic wand—but it does offer a smart, modern approach to an old problem. Let’s break it down:
✅ Pros:
1. Gets You Paid Upfront:
No more waiting weeks to make your first dollar. You earn on Day 1, even from your lead magnet.
2. Builds a Quality List of Buyers:
You’re not just collecting emails. You’re building a list of people who pay to hear from you.
3. Leverages AI to Save Time:
You don’t need to be a writer, designer, or funnel wizard. With built-in Custom GPT prompts and ready-made templates, Turn It On cuts creation time to hours—not days.
4. Complete, Beginner-Friendly System:
Whether you’re starting from scratch or looking to upgrade your funnel game, the training walks you through every step. It’s plug-and-play simplicity.
5. Low-Tech, High-Impact:
You won’t need a fancy website, expensive tools, or a tech team. Free tools + clever strategies = working funnel.
6. Fast Implementation:
You can literally launch your funnel over a weekend. No kidding.
❌ Cons:
1. Requires a Mindset Shift:
Many marketers are still clinging to the “freebie first” model. Switching to paid lead magnets may feel counterintuitive at first.
2. Not Ideal for Every Niche:
While powerful, this system may not be suited for niches where users expect everything for free (e.g., hobby forums, certain educational spaces).
3. Initial Setup Needed:
Although simplified, you still need to create or customize a lead magnet and set up the funnel pieces. It’s not “push button” magic.
4. Results Depend on Execution:
Success with Turn It On hinges on following the steps, understanding your audience, and creating genuinely valuable offers.
Who is Turn It On For?
If you’ve ever felt like you’re shouting into the digital void—giving away freebies, sending endless emails, and hoping someone might buy—you’re not alone. And you’re exactly who Turn It On was designed for.
This system is tailor-made for:
🔹 Solopreneurs & Coaches
Looking to monetize expertise and attract committed clients without endless lead nurturing.
🔹 Affiliate Marketers
Who want a smarter way to promote offers while building their own buyer list.
🔹 Creators & Course Sellers
Tired of giving away high-value content without return. Turn It On helps you sell from Day 1.
🔹 Email Marketers
Frustrated by low open rates, poor engagement, and leads that ghost.
🔹 Beginners
Even if you have zero products and zero tech skills, Turn It On equips you with templates, training, and AI prompts to launch fast.
If you’re willing to break up with the outdated freebie funnel and embrace a smarter, more profitable way of doing business, then you’ll feel right at home with Turn It On.
Conclusion
Turn It On is more than just a catchy name. It’s a digital light switch—flipping your funnel from passive to profitable, from ignored to irresistible.
Gone are the days of chasing cold leads, praying for clicks, and waiting weeks to see if a sale trickles in. The new age of list building is all about action, value, and intentional engagement—and that’s exactly what Turn It On delivers.
With a brilliant blend of AI tools, micro-offer strategy, and plug-and-play templates, this system empowers anyone—from side-hustlers to seasoned marketers—to get paid to prospect and finally build a list that buys.
So if you’re ready to stop giving away your best stuff for free…
If you’re done nurturing leads that never convert…
If you want to make your first sale before you even send a welcome email…
It’s time to Turn It On.
👉 Grab your copy today, launch your paid funnel this weekend, and build a business that earns while you sleep.